It enables
marketers to deliver and optimise real-time customer centric marketing
across multiple channels.
Kentico CMS provides a complete and fully integrated set of tools for
marketers who need to quickly deliver their campaigns, get useful and
actionable data and increase their ROI.
Kentico CMS performs:
- A/B Testing and Multivariate Testing
- Campaign and Conversion Management
- Lead Scoring and Engagement Scoring
- Web Analytics
- E-mail Marketing
- Contact Management
- Content Personalisation
- Segmentation
- Health Monitoring
- Multiple SMTP Servers
- External Windows Services for execution of scheduled tasks
Key features include:
- Marketing Automation: Easily define and execute automated
marketing campaigns to engage new customers, nurture leads and maintain
an on-going conversation with your clients.
- Enhanced Mobile Website Support: Build websites that automatically
accommodate to various mobile devices without redesigning your website,
and manage website content on mobile devices.
- Visual Workflow Designer: Define even the most complex document workflow using a drag-and-drop interface.
- Translation Management: Take control of your website localisation
process and integrate it with third-party services, such as
Translations.com.
- User Experience: Update your website content even more easily with
the new On-site Editing interface and with many UX enhancements
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